“Culture” has been one of the biggest buzz words in the business world for quite a few years now. And today in 2018, we have the numbers to show just how important culture really is for an organization’s success. Company culture not only affects employee happiness but also productivity, engagement, and bottom line profitability. According to a Deloitte study, “94% of executives and 88% of employees believe a distinct workplace culture is important to business success.”
Your workplace has a huge impact on your culture. It affects the way your employees interact, the way they feel at work, and how they complete their work. In fact, one of our favorite phrases here at Red Thread is “Place shapes behavior. Behavior over time is culture.” Over the years we have worked with several companies who chose to undergo a workplace transformation in order to better support their company culture. Whether it’s outfitting a new space to support a total cultural change or just revitalizing a current space to allow culture to shine though, we enjoy being able to help companies create workplaces their employees will love.
Check out some of our favorite projects that prioritized enhancing company culture through innovative design!
LIKE THE HIPPO, POTAMUS’ NAMESAKE AND KING OF THE JUNGLE, THEY EMBRACE ADAPTABILITY IN THEIR CULTURE AND WORKPLACE APPLICATIONS.
Welcoming you to Potamus Trading’s space is a life-size hippopotamus statue—not exactly what you’d expect from a financial services company. Potamus, a technology driven firm, gets its name from “hippopotamus,” an incredibly resilient animal. Their philosophy is rooted in this adaptability, comparing a trader to the hippo, or someone who’s the master of his environment. Their name speaks to their culture and the idea behind their workplace design. Potamus took feedback from its people to design a versatile space that accommodated for heads down, focused work as well as fun and relaxation after the work is done.
BIOVERATIV’S HEADQUARTERS UNDERGO AN AMAZING 100 DAY TRANSFORMATION TO SUPPORT A STRONG COMPANY CULTURE.
Bioverativ, a spin-off of a large Pharma company, focuses on developing new medicines for hemophilia and other blood disorders. At the start of 2017, they were looking for a space where they could build the culture of their global company from the ground up. They signed a lease in Waltham, MA and committed to a major renovation within 100 days, asking their people and project partners to perform the impossible. With Red Thread’s and SGA’s help, Bioverativ opened their doors on time and welcomed their people to an open, collaborative space that fosters innovation and fulfills their mission of delivering results for the patients that need them most.
IN A FAST-FORWARD WORLD, AKAMAI’S WESTFORD OFFICE CELEBRATES THEIR CONNECTED CULTURE.
Akamai, a leading provider of content delivery network and cloud services, pushes the envelope of workplace design at their satellite office in Westford, MA—not only to engage the people working in this space but also to help them to feel part of the team. From the Central Hub, for casual and social gatherings, to the Mobility Area, with a variety of worksettings, the space combines Akamai’s techy culture with a casual residential atmosphere. The result is a vibrant and inspirational place for people to work, collaborate and socialize with colleagues.
CLARKS’ HEADQUARTERS FOR THE AMERICAS BLENDS THE TRADITIONAL AND THE CONTEMPORARY FOR A SPACE THAT REFLECTS THEIR BRAND.
Clarks’ Waltham office, which serves as the Headquarters for the Americas, creates a unique experience for their employees and clients. In partnership with Stantec, Timberline Construction, RDK, and Red Thread, the building was stripped down to bare steel and re-outfitted to create Clarks’ vision of an open environment that celebrates the company’s culture and history.
PEPPERIDGE FARM RENOVATES ITS HEADQUARTERS TO CELEBRATE ITS BRAND WHILE SUPPORTING A VIBRANT COLLABORATIVE CULTURE.
A Red Thread partner for over 20 years, Pepperidge Farm underwent a two year multi-phased renovation of its headquarters, integrating a new pilot manufacturing plant with an expansion that exemplifies its brand and positions the company for growth. A cross functional employee team, the Transfarmers, were engaged throughout the process to refine solutions and ensure that employees felt positive about the changes. The result is a dramatic refresh that supports the company culture with a palette of private and collaborative areas, an Innovation Center and connection hubs for collaboration and creativity.